WHITEOUT & GLARE

whiteout & glare stands for cause and effect. the name derives from two amazing meteorological lighting effects, both beautiful and dazzling. permeating light outshines the surrounding world and engulfs everything else.

whiteout & glare's work goes way beyond cause and effect.

we see the world evolving, changing and changing all over again and every mutation has a new effect and thus changes things anew. cause and effect not only determine one another, they are interchangeable with each other: that is why we made 'form is fuction' our very own tenet, boldly altering sullivan's classic theorem 'form ever follows function'.

whiteout & glare is all about details and materials. the pure craftsmanship of our lovingly handmade products and the fine selection of purpose-made materials and special components make our spectacles precious everyday favorites, down-to-earth and sturdy, yet elegant and selected. our designs are almost unspectacular but at all times well refined. we don't do voguish styles, don't follow every trend, we're into telling stories, stories that influence our work, stories that make our designs what they are, unique and diverse, catching and inspiring. we might as well be starting new movements by ignoring current trends altogether.

the first story 'mountain' told about the endeavors of ascending the mountain of becoming a brand, of developing a new product idea and seeing the whole project through. one and a half years later we rolled out 'kaleidoscope', our second story, where we discovered new facets of our work. in 2008 we went out to save the world, our story 'reef' told about the devastating situation of coral reefs all over the globe and won a couple of international awards. but the project was mothballed and it took another three years to actually start the wondrous story and product family for real. so we decided to get to the bottom of it all and launched our fourth story 'deepsea' instead. in 2010 we ventured into charged territories: 'volt' is one of our award-winning stories, bursting with energy and power. and since spring 2011 we actually invite people to come with us on a spectacular journey into a new world: have a look and visit the reefs of the world on http://reef.whiteout-glare.com.

in early 2006 we initiated our venture, our different backgrounds matching up to a diverse and experienced team that became stronger with every new challenge. the core team is still a three leaf clover, with freelance artists and sales agents around the world complementing the team.

our two award winning designers are trained and experienced engineers, thomas bischoff worked for years as a machine and tool making engineer before becoming part of the eyewear family, which gives him a profound knowledge of production processes, whereas fmhofmann worked as an architect for years, but then he turned his focus on product design, a field of work he covers for over 15 years now. together they worked for quite a few companies in eyewear business and although most of their time is devoted to developing new stories for whiteout & glare, they up to now work as design consultants on the outside as well. rudi stein balances the company equilibrium on the office side, both being a consultant and well weathered mba in the task of managing the company and serving as whiteout & glare's office backbone. he is also responsible for sales and distribution.

our headquarter:

rosa-luxemburg-str. 49, 10178 berlin, germany
phone: +493036446151
fax: +493036446153
e-mail: info[at]whiteout-glare.com